Netflix Rental Downloads on Your TV

Posted on January 3, 2008
Filed Under Business & Entrepreneurship |

I used to love the Netflix business model because it was such an improvement over the brick and mortar rental business.  Then Blockbuster answered by offering essentially the same service, except with the option of returning and renting from its physical locations. 

I thought for sure Netflix was going to be left behind, but it seems like they may have cooked up another competitive advantage, at least in the short-run.  Today, Netflix announced a partnership with LG Electronics, Inc. to offer a branded device for your TV that will download DVD quality movies.  The service will be included with the regular Netflix subscription of $17 per month.  This could be quite useful, at least until digital cable and satellite companies answer the call. 

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