Ad-Supported Napkins

Giving away things for free has proven to be a profitable business, when the ‘free stuff’ is supported by ads.  A couple of days ago I stumbled upon a great new business startup that capitalizes on this idea.
Napads.com gives away free napkins to its approved list of high profile bars, lounges and nightblubs.  The napkins […]

Deceptive Advertisments, Why Maslow Was Wrong and How to Motivate People

Typically, when a marketer appeals to a person’s self interest, the advertisements that result are deceptive and schmucky.
The ads end up promising enormous benefits for minimal costs:

“You Can Laugh at Money Worries if You Follow This Simple Plan”
“Give Me Five Days and I’ll Give You a Magnetic Personality…Let me Prove It -Free”
“The Secret of How […]